HITTING YOUR BUSINESS' PINATA
Without strategy and direction it is difficult to see the bigger picture and have overall positive impact, rather you’re blinded - like whacking a big piñata at a birthday party with your eyes covered.
While it can be fun and carefree waving a stick around, at some point it’s nice to know that the host of the party has the strategy and the leadership to steer you back on your path and so you can hit the piñata and make the lollies come out.
While business is very different to hosting a party, it’s imperative that strategy is in place for the smooth running and success of an organisation. When you’re on the front foot and strategy is executed, so too is leadership. They work hand in hand.
Strategy and leadership are important not just in the overall direction of business but in each individual element, particularly when it comes to promoting your business. Social media, graphic design, and marketing – it’s crucial that decisions made in these fields have guided, considered and well thought out strategy. Those who can direct and execute great strategy, will also have great leadership.
Increasingly popular, Strategy Sessions, led by the team at dms CREATiVE, are an insightful, thorough and comprehensive way of kick-starting a strategic approach to your business objectives - assisting you to be an influential leader with the ability to direct your team and hit your respective piñata with gusto! Call the dms CREATiVE team for more information on securing a Strategy Session for your business – 07 4639 1622.
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You’ve built a successful business. But is your brand doing the same heavy lifting?
This piece explores how to spot untapped potential—and why now’s the time to take it further.
In a competitive marketplace, your brand is one of the most important assets for your business. It’s the first impression you make on customers, the public face of your products or services, and how other people talk about you when you’re not in the room. Your brand is much more than just your logo and tagline. It’s a valuable sales and marketing tool that works 24/7, to attract new customers, encourage word-of-mouth referrals, and solidify your market position. That's why it’s important to keep it up-to-date and ready to showcase your business’s best qualities Ask yourself: Is it sending the right messages? Does it create a positive first impression? Does it feel authentic to your business and accurately represent the quality of your products and services? If branding isn’t your bag, don’t worry - we’ve created this guide to help you figure out if it’s time for a brand refresh. Here are 5 sure signs it’s time to invest in refreshing your brand.
With dms CREATiVE’s branding expertise, Zing Property has a bold, vibrant presence in the competitive real estate market. See what we do to help brands thrive.
This brand new brand was the result of a focused collaboration with dms CREATiVE, aimed at reshaping the existing brand identity to better align with Verax's ambitious goals.
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